Mobile advertising is evolving at an unprecedented rate thanks to developments in machine learning technology, big data, AI, advanced targeting, programmatic capabilities and many more contributing aspects.
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Mobile app marketing is a multi-stop journey that is certainly not the same for every app. The campaign goal for each app depends greatly on the objective and function of the app and where it fits in the sales funnel.
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Conversions in Google and Facebook aren't matching up? It’s time you know the reason why. Find out how both attribution systems work on this blogpost from Tidart.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرThe biggest event in Europe for Performance and Ecommerce marketing will be taking place in Barcelona from July 7-9, and ArmorAds will be there and taking meetings.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرWhat if we told you that your VAS business could save significantly on infrastructure costs, improve the quality of your traffic, and avoid system latency at the same time?
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On this guest post for TreceBits, Tidart shows how data, algorithms and AI work together to generate thousands of customized banners in just a few seconds. This is how i+3D works.
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Marketingdirecto.com, one of the most recognized Spanish websites, specialized in news related to marketing, interviews Carlos Molina, CEO at Tidart Digital Media and Data Agency and Managing Partner at Kimia Group.t In this article, Carlos Molina speaks about how relevant is AI impact on advertising.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرAd fraud continues to cause millions of dollars of wasted marketing budgets each year. While it tops the news headlines and keeps some of us up at night, there is still a trend to keep on spending...
READ MORE LEER MÁS 阅读更多 اقرأ أكثرMarketingdirecto.com, one of the most recognized Spanish websites, specialized in news related to marketing, interviews Carlos Molina, CEO at Tidart Digital Media and Data Agency and Managing Partner at Kimia Group.t In this article, Carlos Molina speaks about how relevant is AI impact on advertising.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرWe’ve all read the varying figures regarding how much mobile ad fraud is costing advertisers yearly, and without disputing which is the true figure, we can all agree it is well...
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What type of campaign works best when your goal is engagement, leads or sales? Tidart explain for IPMARK in what contexts video is the right choice for your campaign.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرMobile advertising in India saw tremendous growth in 2017 with estimations of an 85% increase by eMarketer. And with forecasts...
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On this blogpost for Madrid Retail Congress, Tidart explains how the timing, procedures and goals of a digital agency change in order to successfully overcome the biggest event of eCommerce.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرAre you achieving incremental results from all your Facebook campaigns? Read on Tidart’s blog how this study can ensure your marketing budget is properly allocated and increase the ROI of your Facebook ads.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرCustomer churn rate has always been at the forefront of VAS advertiser KPI measurements. However, since mid 2017 it’s taken center stage due to an immense increase of consumer churn and the ensuing crack down of mobile carriers in an effort to diminish fraudulent...
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Interactiva Magazine published a column where Carlos Molina, CEO of Tidart and Managing Partner of Kimia Group, writes about one of the most innovative solutions for marketing departments: dynamic ads.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرKimia Group and Tidart have announced a merger that is effective as of January 29th, 2018. Tidart, a digital agency of Madrid, Spain will form a part of Kimia Group as the digital agency under its umbrella of companies.
READ MORE LEER MÁS 阅读更多 اقرأ أكثرDo you know the real value attribution of your digital advertising channels ? Carlos Molina, CEO of Tidart, talks about how to take control of Google and Facebook attribution and possibly result in big savings in your...
READ MORE LEER MÁS 阅读更多 اقرأ أكثرKimia continues to change the playing field in online advertising technology. We are happy to present ArmorAds, a global mobile advertising company with a pioneering anti-fraud solution and advanced optimization at its core. The creation of ArmorAds is the result of...
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