Welcome to
smart advertising.

Innovative technology and solutions for the digital marketing ecosystem.

Our companies share a passion for data-driven engineering and results: we adopt industry-specific approaches and methodologies for every sector and objective.

Get to know our companies

Our companies

Biddeo

Leading Ad Tech for Online Videos

Design, implementation, and optimization of online video advertising campaigns on YouTube, Facebook, Instagram, TikTok, Twitter, Spotify, and Twitch amongst others, using our in-house tools and platforms.

Using machine learning and the latest technology to generate optimized results, always in a brand-safe environment.

Unbeatable campaign prices
High-quality environment: Brand safety and brand suitability
Machine learning-based algorithms
Integrated reporting

The platform that ensures the success of your video ad campaigns.

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Adport

Advertising and monetization ad network

Multi-format platform for publishers and advertisers to buy and sell Push Notifications, Pops, In-page Push, Direct Links, Interstitials and Rich Media.

Self-service in-house technology for mobile and desktop devices.

CPC & CPM models
Real-time bidding
XML feeds
+220 geos

Self-service platform with engaging ad formats.

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Tarkin Studios

Digital Product Creation Studio

All-round digital product development studio. Apps, video games, and web page creation for main platforms and social media, including the latest technology like metaverses, blockchain, and others. From market analysis, conceptual design, and personalized development, to optimization, distribution, and expansion.

Verified experience and a multidisciplinary team focused on obtaining maximum performance during a product's entire life cycle.

Videogames
Applications & utilities
Metaverses
Blockchain development

Fast and high-quality customized development.

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MSALES

User Acquisition for Mobile Apps

Driving relevant traffic to meet every ROI, engagement, and retention goal. High-quality user acquisition through programmatic media buying, based on data analysis and proprietary technology, for mobile apps.

More than 200 million users worldwide in any vertical.

Programmatic media buying across the leading SSPs
Anti-fraud technology
All MMPs integration
Multilingual app growth experts

Mobile marketing growth with performance-based scale.

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Bidsmind

Data advertising DSP

Programmatic media buying & data-driven solutions through the latest self-service DSP. Choose how to manage your branding, user acquisition, and retargeting campaigns.

Maximum transparency, with real-time results, detailed reports, and a dedicated team on stand by.

Display, native and video ad formats
Managed, Hybrid or Self-Service Buying
Brand safety
For mobile, desktop, and CTV platforms

Self-service DSP for mobile, desktop, and CTV advertising.

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Analyticae

Data Science & Big Data

Mathematics, statistics, artificial intelligence, and analytics applied to digital marketing to improve decision-making. Squeezing the data to extract all its value for each and every client.

From building awareness to reactivating conversions, we create personalized models, adapted to each client's goals and needs.

Hypersegmentation
Lead enrichment
Process automation
Fraud and abandonment detection

Get the most out of your business' data.

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Aftrad

Affiliate marketing platform & tracking software

SaaS platform designed for ad networks, ad agencies, and affiliate programs. An innovative software that combines the best user experience with cutting-edge technology to automate and manage any online affiliate program.

The ideal solutions for any performance-based offer (CPA, CPL, CPS, and CPI models) in industries such as e-commerces, in-app, lead gen, iGaming, mVAS, and email marketing.

API to import/export offers
Real-time statistics & reports
Custom plans and pricing
White-label workspaces

All-in-one SaaS solution to manage your online advertising and affiliate business.

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Adverxo

Full-stack Programmatic Ad Technology

The all-in-one ad tech solution designed to streamline programmatic advertising and connect buyers and sellers across the ecosystem.

Supporting formats such as banner, native, video, push, pops and rich media; empowering brands, agencies, ad exchanges, networks, and publishers to scale safely and efficiently. The platform combines a user-friendly interface with built-in traffic quality checks and firewall protections to ensure a secure and transparent media buying experience.

Plug-and-play setup
Hosting and data storage provided
Bid optimization
Pre-integrated SSPs & ad networks

Customize your white-label SSP, DSP, or Ad Exchange to connect advertisers, publishers and networks.

Saber más

Whiterock Marketing

Lead Generation Driven by Data

Expertly managing B2C web leads and inbound calls, keeping CPAs low. Using data-driven campaigns across different channels and platforms to handle the crucial first stage of the customer acquisition funnel.

From analyzing the ideal customer profile to designing a tailored acquisition strategy with an approach that includes generating pre-qualified leads monthly, real-time optimization, dedicated account management, and reporting.